Hey Mike,
I agree and disagree with you
While I agree that "top o da line" Bimmers are not for everyone, "top o da line" interior quality and feel should be for every Bimmer. The E46 323i and 325i were priced lower than your new X3...and they used many of the same quality feeling parts of the older 5 and 7 series. With the small engine 3ers, you might have been buying an "entry level" car...but many of the same materials and controls were in 330s and 5 and 7 Series.
I like you car a lot (especially the colour)....but it is obvious that BMW cost cutted on the materials, and hoped that the public would buy it and be happy just because there is a blue & white roundel on the hood.
This is exactly, EXACTLY the same situation MBZ had about 5 years ago. From being the BEST car in the world, to now having the worst reliability and customer satisfaction than Kia and Hyundai. They started cost cutting materials and their products...but people kept buying them because the 3 pointed star was on the hood. Eventually though, their new cheap materials and problematic cars bit them in the ass. Daimler Chrysler AG is having big problems financially and image wise. They are dumping hundreds of millions of € in trying to turn the company around. BMW should really study what happend to the company the made cars "Engineered unlike any other". By using cheap materials, and selling cars with tons of electrical problems...they are setting themselves up to replace MBZ in this lowest category of reliability and customer satisfaction.
Ok...I have now stepped of my Soap Box