The most incredible commercial ever!

[jrt67ss350]

There is a Honda ad playing in the UK that is the most amazing commercial I've ever seen. It uses a bunch of parts from the new Accord to make an incredible commercial. You have to see it to believe it.

When watching it, keep in mind there is only 1 second of CG in the ad - part of the place where a muffler rolls across the floor. The rest of the commercial is 100% real - the part where the wheels roll up the ramp is because they had bolts and stuff glued inside them. It took 606 takes before it all worked.

http://www.beam.tv/beamreels/beamreel.php?dzjgijxl

I've probably watched it 20 times!!

 

[TLudwig]

I agree, that is one of the best commercials I have ever seen...i don't think i've watched it 20 times yet, but give me a bit longer...

 

[jonnyz16]

How do the tires rool up hill??

 

[Blake2043]

i think that this saab demo is much better, i bet it took months to plan this commercial/short movie! http://www.softlab.ntua.gr/~sivann/pub/saab demo excelent.asf

 

[jrt67ss350]

How do the tires rool up hill??

They had bolts and stuff glued inside them so that when they were pushed, the lop-sided weight would pull them up the incline.

 

[KevRC4130]

I dont know if maybe mine just didnt download to full resolution or whatever, it might look more realisitic on a TV, but to me it looked like that was totally done with computer animation. Like Finding Nemo or Toy Story. Cool commercial though

 

[Evermay]

yeah ,how do they?

 

[Evermay]

roll up the hill?

 

[Tom]

I remember seeing that last year, very nice and original.

 

[epj3]

it's definitely real. that saab demo is freakin awesome too!

 

[wood_e]

saab demo takes the cake

 

[codex57]

The Honda one is real. It even won an award I believe. Took like 600+ takes or something like that, and they had to reset after each take. My favorite car ad is still "The Sculptor" by Peugeot advertising the 206. I love the 206 and it was a hilarious commercial, especially the facial expressions at the end and that song.

Hmm, can't get teh Saab one to work.

 

[aNoodle]

That's a long ass commercial...it's one of those made-for-the-movies kind you see in the UK and now they're playing in our theatres before the movies starts. Ugggh

 

[theBMWenthusiast]

holy guacamoley...thats cool, but long

 

[estrauss]

I think the Olympic committee should take a look at that Saab video and add Synchronized Drifting to the Summer Olympics.

 

[bahnstormer]

yeah that honda one is sweet, but it came out a long time ago....
and the saab one came out in 88 heheh....but i just saw it a few
months ago

both are unreal =]

 

[KevRC4130]

Any links to the Saab one??

 

[Wallie05]

That ad has been out for a while. I think they aired in the U.S. some time last year, but I remember watching it online...