BMW's new Leipzig factory (not GMW!!)
Interesting details about BMW's new plant in Leipzig:
Excerpt:
[font=arial,helvetica,univers] The assembly line can handle any of BMW's 10 model series, allowing the company to rejigger production quickly when demand for a given model surges or flags. While Leipzig will initially churn out the new 3-Series cars, analysts expect that production of the compact 1-Series and the next-generation X3 baby sport-utility vehicle will likely migrate there. "BMW tries to make its plants flexible enough to extend running hours without new investment," says Jürgen Reers, partner at Munich consultancy Roland Berger. That strategy helps the carmaker achieve operating margins of around 8%, among the highest in the industry. The Leipzig plant will be scrutinized by auto makers everywhere for the secret to building cars profitably in the heart of high-cost Europe.
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Interesting details about BMW's new plant in Leipzig:
Excerpt:
[font=arial,helvetica,univers] The assembly line can handle any of BMW's 10 model series, allowing the company to rejigger production quickly when demand for a given model surges or flags. While Leipzig will initially churn out the new 3-Series cars, analysts expect that production of the compact 1-Series and the next-generation X3 baby sport-utility vehicle will likely migrate there. "BMW tries to make its plants flexible enough to extend running hours without new investment," says Jürgen Reers, partner at Munich consultancy Roland Berger. That strategy helps the carmaker achieve operating margins of around 8%, among the highest in the industry. The Leipzig plant will be scrutinized by auto makers everywhere for the secret to building cars profitably in the heart of high-cost Europe.
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