BMW to boost US production by 43%

[Kirby]

BMW hopes to increase the number of cars it builds in the United States by nearly 43 percent to more than 200,000 annually by 2010, The Wall Street Journal reported, citing BMW Chief Executive Norbert Reithofer.

Reithofer said the aim was to reduce the company's exposure to the weaker dollar, a paramount move given that the U.S. remains BMW's top single market.

BMW's annual production capacity at its only U.S. production plant in Spartanburg, S.C., is currently around 140,000 vehicles. BMW's new X6 model will be produced in Spartanburg from 2008 onward as part of the effort to increase capacity in the United States, the story said.

 

[nunya53]

Personally, I would rather not see a lot more on the streets here. I love Beemers and I like the fact they are somewhat unique.

Jerry

 

[deutsch100]

Let's just hope quality control can keep with with a 40+% increase in production. Historically, when automakers attempt or succeed with such a large increase, quality/reliability almost always becomes a factor.

I think BMW should not focus on increase, yet just perfect their product.