AutoWeek: A New Angle on Bangle

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#1
Just got the new AutoWeek in the mail. A columnist thinks Bangle's remake of the 7 series inspired MANY of the current redesigns - Audi, Cadillac, Chrysler, etc.

"Maybe Chris Bangle was right. Bangle, the brilliant and controversial head of BMW design, changed course abruptly in 2002. Starting with the 7 Series, he substituted slashing, angular body lines, angry countenances on front ends and—what really drove the faithful berserk—blocky, jutting rear ends for what had been a long evolution of classically proportioned, beautifully sleek shapes.

....

Bangle has stirred up more buzz than a drunken beekeeper. And maybe something else previously unthinkable: the start of a new design era. Look around you on the road and in the pages of this magazine. Company after company is producing bolder designs—in-your-face, love-it-or-leave-it stuff. Automotive designers are no different from their brethren toiling in the clothing, home-goods or electronics industry. Like a pack of surfers, they all sense a big wave coming at the same time and scramble to ride it to shore first."


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NY
#2
I don't know, if you look at the older designs you can really see that it is a BMW, the lines just stand out, they just scream BMW. Look at the new stuff, to me it looks almost the same as some japanese cars which are more mainstream. To me at least, before, it looked like BMW was in a world of its own; now it looks like just another moving piece of metal.
 
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Germany
#3
I agree to and extent...........at first I did not like the new 5er, 7 or 6er but now I think they are gorgeous...........on the other hand, I really like the 3 when it came out and now I don't. I think it looks to Asian to be a Bimmer.
 


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